Tuesday, September 21, 2021

What is Trending in Extensible Packaging in 2021


The year 2021 has brought major changes in everyone’s lifestyle, business strategy, and personal feelings. The pandemic forced companies to rethink their positioning, brand message, and fundamental values.

The package design trends of 2021 are still vital since it is a potent marketing tool when it comes to how effectively your product sells after it’s on the shelf, your labeling system may play a vital part.

2021 Extensible Packaging Trends!

The packaging trends of 2021 are all about providing a new more immersive brand experience.  So without any further ado, let’s get into it!

Protective Packaging

The need for protective packaging has been on the upswing as a result of flattering initiatives.

 As a result, take-out is more popular than ever, addition in supermarket delivery services are on the rise. In general, more products are being sent the third consideration for customers in packaging that protects their products from the outdoors and the risk of virus contamination values.

No matter if you’re selling subscription boxes or custom corrugated boxes at retail or online, this is a great design trend. E-commerce package solutions that are durable and cover as much as actual goods as possible should be prioritized by firms in 2021.

Small Customized Runs

Customers are buying more and more online and a trend that is emerging is the personalization of packaging.

Personalized labels and boxes allow you to create a high-level user experience. This type of approach is particularly well-done thanks to marketing campaigns, custom toy boxes, and especially the social networks.

Packaging also became an interesting means of communication, mainly in this era in which digital printing allows short runs with variable data.

Transparent Packaging Trends

The items within are plainly visible through the cellophane wrappers, in this way buyers can get a good impression of the product’s overall look. Fresh fruits, vegetables, meat items, and frozen products are packaged in this way.

Last but not least, the packaging sector is a self-contained industry itself and packaging design plays a vital role in ensuring product safety, protection, promotion, and marketing the product’s brand identification among other things.

Vintage Packaging

Have you ever wanted to go back in time, do you remember when things were normal and simpler? However, it is feasible to incorporate a retro aesthetic into your packaging designs.

Packaging from the past is our fifth trend in 2021.

This is a trend that is all about the past and present. A retro aesthetic permeates the whole design from front choices to color selection and even the wrapping itself in terms of its usefulness. It may be applied to virtually any product or business. When it comes to antique hues, we think brown and pastel colors are ideal.

Flat Illustration

Among flat illustration, flat graphic style is the most well recognized. 

Shapes are generally simplified in this style and color blocks are prominent colorful blobs stand out in a crowd because simplified shapes and text are easier to read. That is because of reduced form when three-dimensional effects are removed from the designs. It becomes sharp and clear with enough freedom to grow on its own.

This allows designers to partially combine them into nearly any arrangements they like. As flat illustration continues to develop in 2021, we’ll be one step closer to achieving a perfect balance between utility and beauty.

E-Commerce

E-commerce has now taken hold in all sectors, and if you have not yet put your products online, it is only a matter of time before you will put them since the products are no longer on the shelves.

Is Packaging no longer important? That's actually the opposite: we start from the assumption that online users want to see the product on a digital shelf. Therefore, the product must be shown by attractive packaging with photos taken by professionals.

Drink and Food Delivery

This year has put great pressure on bars and restaurants that may have converted to the world of delivery.

This opens up a new hemisphere of packaging for many who are facing it for the first time. A personalized box or a simple label to seal the product with your logo and brand clearly, evidence will be enough to create a good customer experience.

Sustainability

We have been talking about the environmental impact for years now and it is a growing trend communicating your packaging as eco-sustainable has become of greater importance.

 Be sure to ask your supplier whether or not the materials used in print have an environmental impact and if there are more eco-friendly packaging alternatives, insert slogans, descriptions to explain to the customer ow is your packaging is eco-sustainable.

Conclusion

Today our packaging experts have prepared a list of trends that will occur in the world of Packaging in 2021. If you are the owner of the shop, website, or company that markets products. This will give you the guidelines to follow to get the best results from your packaging in 2021.

 


Tuesday, September 14, 2021

Why Companies are Choosing Paper-Based Packaging

 


In this article you are going to be acknowledged about the paper packaging, types of paper packaging, and their benefits.

Paper packaging are divided into 3 categories 

  • Folded cartons

  • Corrugated box

  • Rigid box

Corrugated Boxes

Corrugated boxes are probably the most commonly used boxes to ship products. It is the humble ground box that you see around yourself. When you order something online from many e-commerce websites like Amazon, Flipkart, or the bomb, the brown box you get is the corrugated box. 

It’s called the corrugated box because the inner wavy layer of cardboard is produced by a process called corrugation. 

Common Applications

So let’s have a look at some of the common applications of corrugated boxes.

 E-Commerce is the only industry which is highly dependent on corrugated boxes rather than custom kraft paper boxes. Order something online and there is a high chance that you will receive your product in a corrugated box. 

Corrugated boxes are also highly used in the food industry. Go to the Pizza Hut or Domino’s and the box you receive your pizza in is a corrugated box. 

Corrugated boxes are used almost in all industries which require any sort of manufacturing, trading, or transport of goods. 

Pros

  • The multiple layers of paper and the wavy structure of the inner layers provides cushioning against any sort of vibration, compression, or shocks and keeps the contents inside the box safe and sound.

  •  Corrugated boxes are also highly economical and customizable. 

  • There are a wide variety of design and printing options for you to choose from like printed cardboard boxes.

  • They are also easy to handle.

Cons

  • Weather conditions may disturb the properties and structure of the corrugated box.

  • The same box might behave differently in summers and winters.

  • Compared to non corrugated boxes, the surface of corrugated boxes are not as smooth, which might impact the asthetic appeal of the package.

  • Corrugated boxes may deform under extreme pressure by stacking.

Folded Cartons

Folded cartons are collapsible in nature which means they can be flattened, and that allows them to be shipped easily so they don’t cover a lot of volume.

Common Applications

Let’s explore some of the common applications of folded cartons.

 Most cosmetics products like perfumes, soaps, and personal care products are majorly in folded cards. The medical industry is highly dependent on folded cartons to pack capsules, tablets, eye drops, and a wide variety of other drugs. 

Folding cartons are widely used in the food industries to pack burgers, cakes and cereals as well. 

Pros

  • They are lightweight.

  • Easily customizable.

  • They are a great option for personalized packaging.

  • They are also the most economical of the three categories of paper packaging.

  • They have got the lowest shipping cost and fastest production.

Cons

  • In some of the areas where folding cartons are not the ideal option. 

  • Folding cartons are not suitable for heavy products, they’re also not sturdy enough as they can get deformed easily. 

  • Folding cartons are also not the best option for weather proofing. If there is no protective layer inside, water can easily damage the contents of the package. 

Rigid Boxes

This type of box has a rigid structure; it can not be folded or flattened like corrugated boxes or folding cartons. 

Common Applications

So now let’s have a look at some common applications of rigid boxes. 

Most mobile phone manufacturers use rigid boxes as their choice of packaging. Rigid boxes are also often used to pack sweets. 

So, If you ever go to Holiday Arms or Beacon Villa, the box that carries the sweets inside is a rigid box. A lot of chocolates, perfumes, and confectionery items are commonly packed in rigid boxes.

Pros

  • Rigid boxes are ways to earlier and stronger and then corrugated boxes and folding cartons. 

  • The straight posture and edges provide the box with the finest finishing.

  • The packaging is done faster.

Cons

  • Rigid boxes do not require any type of folding. They are non collapsible and cannot be flattened and cover a lot of volume while shipping which brings up your shipping cost and number of boxes that you can ship is also lower.

  • Beside the shipping cost the manufacturing of the rigid boxes is also much more expensive as compared to corrugated boxes and folding cartons.

  • Rigid boxes are also considerably heavy and not a great option when you are looking for something which is lightweight.

Conclusion

We have discussed the paper based packaging, their types, pros, and cons to make it easier for you to choose which is good for you in all aspects. 

Paper packaging is highly recommended because it also helps to reduce the pollution as compared to plastic packaging.


What is Trending in Extensible Packaging in 2021

The year 2021 has brought major changes in everyone’s lifestyle, business strategy, and personal feelings. The pandemic forced companies to ...